As “the voice” of Burt’s Bees online and eventually, creative lead, I helped launch their new eCommerce site with over 150 products, as well as their Natural Acne Care and Natural Toothpaste lines. Naturally, I also provided creative direction, concepts and copy for everything in between, including their monthly promotions, eNewsletter, banner campaigns and Facebook page.

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eCommerce site

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Natural Toothpaste launch

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Holiday site enhancements

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monthly email

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