Electrolock is a premiere provider of insulation products and solutions for the high voltage electrical, battery and thermal insulation industries. That means they're just as likely to be creating insulation for the battery in your laptop as they are to be developing a custom solution to keep the electrical system on an oil rig from overheating. I was part of a team that helped them create marketing materials to speak directly to engineers who could use their products and services.
This video for social media was created to engage engineers who make electrical products for the military. It demonstrates Electrolock's expertise in this area by showing that they really understand the industry and by highlighting many of the custom solutions they can offer.
Roles: Concept, Script, Creative Direction